The brand

MPF: My Perfumes’ Fragrant Legacy, Blending Oriental Tradition with a Premium Vision

MPF, which stands for My Perfumes Factory, is part of the history of a company founded in Dubai in 1993 by Firoz Baugwala. Since its inception, My Perfumes has developed an approach to fragrance rooted in the DNA of the United Arab Emirates, with a particular focus on elegance, local traditions, and the expression of personality through scents. This strong identity allows the brand to offer creations that combine authenticity, refinement, and a truly distinctive scent.

Driven by an ambitious and sustainable vision, the parent company My Perfumes has successfully adapted to market trends for over 30 years, meeting the expectations of enthusiasts of Oriental, Arabic, and French fragrances, as well as premium blends. Based in Dubai, a crossroads between East and West, MPF translates this dual influence into a world of fragrances that is rich, accessible, and sensory—catering to an international clientele seeking distinctive scents.

A brand founded in Dubai, designed for lovers of distinctive fragrances

MPF’s strength lies in its ability to blend the olfactory heritage of the East with a more international sensibility. This culture of perfume, shaped in the heart of Dubai, gives rise to creations that appeal to both enthusiasts of intense fragrances and customers drawn to more modern, premium scents. With this in mind, you can explore the world of Arabiyat Prestige, a selection that perfectly complements this elegant, oriental, and contemporary vision of fragrance.

Why should you check out the MPF brand?

1. A Strong Legacy
MPF draws on the experience of My Perfumes, a company founded in 1993 in Dubai, which has established itself as a leading name in the world of oriental and premium fragrances.
2. Dual Olfactory Culture
The brand combines the intensity of Eastern traditions with the elegance of French perfumery to create rich, modern, and distinctive fragrances.
3. International Perspective
Founded in Dubai, MPF has developed a product line designed for a broad customer base seeking premium fragrances that express their personal identity and style.

FAQs About MPF and My Perfumes

What does MPF stand for?

MPF stands for My Perfumes Factory, the company affiliated with My Perfumes, which is renowned for its expertise in oriental, Arabic, French, and premium fragrances.

Who founded My Perfumes?

My Perfumes was founded in 1993 in Dubai by Firoz Baugwala, with the goal of offering authentic, high-quality fragrances inspired by the cultural richness of the Emirates.

What is MPF's olfactory universe?

The MPF universe is built on a blend of Eastern heritage, contemporary elegance, and international outlook, with designs crafted to reflect the personality of the wearer.

Which collection should I check out to get started?

To explore this world, the Arabiyat Prestige collection is an excellent starting point, thanks to its elegant, oriental, and highly evocative style.